Content is King
Anyone who has spent any time building an online business would have likely come across the phrase “Content is King” at some point. Bill Gates was one of the earliest proponents of this concept with his 1996 article citing the benefits of high quality content. Having said that, is this still the case? The short answer is yes. Content is still and will likely remain king for a long time due to a number of critical factors: credibility among search engine companies, the trust of your readers, and the worth of your business to investors. If you are involved in online marketing for the money, you will want to make sure that all of those factors work in your favour.
Looking into the importance of your credibility among search engine companies first, you have to bear in mind that most users find their way around the internet using mediums like Google and Yahoo among others. If these companies or their programs don’t classify your content as high quality, your sites will end up in the bottom of search engine rankings where visibility is nearly zero. You also want to earn and maintain the trust of your readers by keeping them engaged and offering useful information. The more they trust you, the more they’ll keep coming back to your site, and so traffic increases. Once you reach a certain threshold of visitors, investors are going to take notice. This could mean more revenue through ads, more capital through investments or you could even sell your site to an established company thus earning you a huge pay day. So as you can see, Content is most definitely still King and most likely will stay King for a long time.
There was a time when a CV or resume was enough to get someone a job. Now the employers look at the social media to understand their employees before hiring them. You need to start taking your social media seriously. The first thing to consider is to post images and comments you are comfortable sharing with the boss or other clients. Do not use foul language or curse words so much. The use of such foul language that will degrade your credibility as a professional. Sharing your religious posts is also likely to affect other aspects of your life.
Commenting about your work online is not the best way to air your views. There are proper channels to deal with complaints at the work place. Follow the company rules when you have to report complaints rather than seeking answers from other workers online. It will always seem that you are not a professional at all. It is common to see people celebrating after winning contracts. It is okay, but do not go into details describing the contract on social media. Some clients would take it as a breach of contract when everyone knows about the contract details. You will make it hard for people to trust you when it comes to getting more contracts.
Posting images of yourself drunk might just land you in more trouble than success. Take the time to sift through various photos that you have before posting. You need to have professional photos that show you at the best behavior. For the profile pic, it is important to have a picture that shows you as well dressed and ready to be seen as a professional. For those running a blog on image presentation, you need to interact with the viewers on social media platforms too. Having a link on your blog to the social media is the easiest way to interact with the users. Use boton me gusta to generate a Facebook like button and embed it on your blog. Here are more tips on how to stay professional on social media.
– Check the grammar of your posts before hitting post
– Stop creating several social media accounts
– Report suspicious fake social media accounts
– Delete some irritating comments from your profile
– Think before posting
followers easily on social media
The first thing a person opening a social media account is to have many followers. It is not that hard as many people think about getting followers on social media. The first thing to do is follow as many people as possible. It is crucial to follow many in order for them to follow back. With social media it is a game of scratch my back I scratch yours. If you are the boss of a certain company, it is time to tell your employees to follow you. Most employees who are on the social media are likely to follow you for easy updates. The golden rule to gaining more followers on social media is by sharing quality content. Having top quality content should help you get a lot of attention from many other people.
You need to have a follow button on your website or blog. It is crucial to have such links so that people can actually follow you for any updates. A number of plugins do exist to help you showcase to the blog visitors the type of social media influence that you have. The use of hashtags is crucial to help in exposing your content to many people who might just benefit from it. Use hashtags that can easily attract people to use them too. Always stay professional in all the comments and content that you share online. Many people can actually judge you based on the type of content that you share.
The computers are evolving faster than before. Just imagine how a few years ago when the computers were slow and heavy. Now, the computers are slim and faster in operation. Having powerful computers is the best thing to have ever happened to the evolution of computers. It is the top trend of all times. Now the computers are becoming a part of human beings as we can see the likes of augmented intelligence, and artificial intelligence. The computers now can learn and grow in their own codes. Having such computers is fun and scary at the same time. Some people would say that the learning computers might one day take over the world while others see that they make the world a safer place.
top trends computers
The computers are essentials in the transport sector than before. The airplanes and any other form of transport rely on computers to make split second decisions on what to do. This is impossible when the humans are the only ones involved. The fact that the computers can do repetitive tasks without getting bored, it is easy to say that they are good for industry management. Many companies have now fully automated their operations to save on production costs and improve the service delivery to their clients. With the help of technology such as Google maps, it is easy for company to embed Google maps code into their sites to help people easily find them.
top internet trends in 2015
The internet is changing the way people live today. There are so many changes that people have started to lose track. It is important not to lose track as these changes, determine how we want to find information online. So, what are some of the major changes in terms of internet trends? The first thing would be the new focus on mobile content optimization. The year 2015 has seen the changes made by Google to ensure mobile optimization is not just about a responsive site. Search engines now want mobile friendly sites in all aspects other than just resizing.
Top social media sites are set to benefit from the increased ad rates. Many companies have now realized the benefits of advertising through social media. The social media sites are always visited at any moment today. People are always updating their status on social media. This shows that the social media services are now the best place to expose a company to many people. Facebook has made some notable profits just on Ad revenue alone.
Whenever the search engines release an update, so many things in the internet industry also change. Many people now get to complain about the new changes, but they have to adhere to them. As much as SEO is the best way to help rank a website, not many people know to use it correctly. Many webmasters abused the SEO system that search engines had to change the ranking system. Now more people are looking to the side of content marketing. All the SEO funds from different companies are being redirected for content marketing purposes.
2015 has seen the rise in more vlogs. Many people are now expressing their ideas on blogging through videos. Many people are tired of reading all the boring blogs online. They now want something new and fresh. The videos seem to appeal to many people. We all know how it can be hard to forget a picture or a video you just saw. Reading on the other hard is easily forgettable and less attractive.
As much as people claim that email marketing is no more, they are wrong. 2015 has seen a renewed approach to email marketing. Even if people are now using apps such as WhatsApp for communication, they still have to check their emails. That is when they get to receive your newsletter. Much focus has been driven to making email marketing better again.